Fiera di Rimini and Fiera di Vicenza, two large players in the Italian trade fair sector, form Italian Exhibition Group (IEG), Italy’s most important exhibition & convention provider. Thegoal of the project was to optimize the management of many of the websites in the group and to make the creation of new sites quick and economical.
An efficient and reliable digital solution was vital for the client. IEG was looking for a strong management tool able to collect and connect an immense amount of data in a very short time. The required application had to safeguard against the risk of any potential system crash and be easy to customize in order to satisfy the needs of any future exhibition. The main objectives of the project were to respond to the needs of buyers and exhibitors and organize fairs in the quickest and most accurate way possible. The new system was designed to save both time and money while improving the organization’s productivity.
Pimcore partner Extera advised Italian Exhibition Group to use Pimcore. The system solved all of their main needs. Through Pimcore, Extera was able to provide light and flexible code which allowed the team to tune the site’s entire information technology architecture. Software including New Relic and Load Impact was used to test the system and point out which parts of the code could possibly cause a deadlock in any operation. Through Pimcore it was possible to design a highly adjustable interface in just three months, allowing the team to easily replicate the core features of the service and adapt to the specific needs of additional events.
The quantifiable benefits were clear soon after the launch of the first event. Buyers and exhibitors rushed to the site in order to catch the best opportunities, making two thousand simultaneous requests within the first two hours. The framework held, it was a success. A very adaptable caching system was essential to provide the required services and cut out any unnecessary load. People were able to speed up their negotiations and close more meeting requests faster. As a result, the administration managed to focus their resources on other tasks increasing their productivity and providing more efficient assistance.
Burger King, known worldwide as a fast food chain, offers breakfasts, fries, and shakes as well as breakfast. With more than 15,000 locations worldwide, more than 11 million guests visit BURGER KING® restaurants around the world. Pimcore provided a multilingual solution for the content management framework.
Intersport is the world’s largest chain of stores with sports equipment. In Slovenia, they are present in more than 30 outlets, offering a wide range of quality sports equipment of recognized brands. Besides Slovenia, Intersport is now present in over 40 countries and over 5,500 outlets.