Intersport Rent is an entity of the sports retailer Intersport that offers rental equipment like skis and mountain bikes with 800 shops across Europe and Canada. It offers the customer the possibility to reserve sports equipment online and then pick it up quickly in a shop.
Intersport Rent wanted to create an online portal where customers could rent their equipment online and pick it up in one of 310 locations in Austria, Germany, and Switzerland. Their desire was to have a responsive rental application made available on their website where the user can easily indicate their destination, time frame of a trip, and finally their products.
To do this, they needed to develop interfaces to all of their existing IT systems. They needed the system to be tightly integrated with all backend systems without any complications.
Through advisory from Elements, a digital agency based in Salzburg, Austria, they were advised to use Pimcore to build an outstanding rental solution. Using Pimcore, they were able to create a responsive rental web application. Directly on this portal, users can search for their ski-resort or destination city and then make an online reservation for their equipment. After choosing their desired shop, they are prompted to enter in the time-frame of their trip and then are finally lead to a selection of products. From a diverse product catalog, they can select the products they need and then reserve them by checking out and paying for the equipment. When they arrive at their destination, the equipment will be ready for them to pick up at the location they originally selected.
The impact of Pimcore’s new solution for Intersport Rent was tremendous. Since 2011, 265,000 winter sport equipment rentals have been facilitated through Pimcore’s system. This easy and efficient way of renting sport equipment, has helped Intersport enhance their brand and ultimately build their now two million customers worldwide. They also achieved 250,000 reviews of their service which almost exclusively spoke of positivity.
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