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Inside a B2B Commerce Transformation: From Fragmented Data to Revenue Growth

ON-DEMAND WEBINAR

 

Manufacturing B2B commerce is becoming increasingly complex. Product information is spread across multiple systems, data quality issues slow down operations, and disconnected processes make it difficult to deliver consistent customer experiences.

In this webinar, Happiest Minds and Pimcore take you inside a real-world B2B commerce transformation. Using the example of a high-performance engine manufacturer, you will discover how fragmented product data was transformed into a trusted foundation for digital commerce, helping improve dealer experiences, reduce returns, and drive measurable business growth.

What You'll Learn

  • How fragmented data impacts B2B commerce performance and AI initiatives
  • Why manufacturers are moving from ERP-led to data-led commerce strategies
  • Lessons from a real B2B commerce transformation project
  • How improved product data quality reduces errors, returns, and support effort
  • What it takes to build AI-ready data foundations
  • Practical steps to start your own transformation journey
Watch Now

Meet The Speakers

Vandana Singal is the Vice President, PIM Practice at Happiest Minds. She brings over 23 years of experience across the IT and consulting industry, with a strong focus on pre-sales strategy, solutioning, and client engagement. She plays a key role in driving transformational deals, crafting winning proposals, and aligning technology solutions with business needs across diverse industries.

Her expertise spans consulting-led pre-sales, delivery management, and sales enablement, working across offshore-onshore models and agile environments. She has built and nurtured high-performing pre-sales teams, ensuring seamless collaboration between sales and delivery teams to maximize business impact.

Join me on LinkedIn

Vandana Singal
Vice President, PIM Practice at Happiest Minds
Pimcore x Happiest Minds Webinar (july2026)-8

Ikenna Ngwu is a Business Development Representative at Pimcore North America, where he helps B2B and B2B2C companies in manufacturing, distribution, consumer goods and retail streamline their product data and accelerate digital transformation.

With a collaborative approach, Ikenna works closely with brand leaders to identify opportunities for growth, optimize product data workflows, and unlock scalable solutions tailored to complex business environments.

Join me on LinkedIn

Ikenna Ngwu
Business Development Representative, Pimcore
Pimcore x Happiest Minds Webinar (july2026)-8 (1)

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