LOVI

Challenge

Growing almost as fast as their users, LOVI was in urgent need of a new platform that could match the brand’s rapid development. The future platform had to be flexible, easy to scale and adjustable to various markets’ specifics."First of all, our the old system couldn't provide multiple language versions, nor its variants adjusted to geographical or cultural regions, which in case of babies’ products can be crucial for business. Secondly, the existing UI and UX didn't respond to the way that modern customers consume information." - Stefan Mazurek, eCommerce Manager at LOVI BrandThe company decided to move on from the old custom system that wasn’t adapted to their business needs, and inhibited the development and introduction of new functionalities. LOVI invited Divante to partner with them and to lead the process of technological transition. The cooperation started in 2017.