Seeing changing customer expectations daily, and emerging newer channels month by month, most companies are rethinking their fundamental building blocks to execute digital commerce with the scope of enhanced adaptability and the need for continuous innovation in mind. An API-based "headless" architecture can facilitate companies with marvelous flexibility via its decoupled UI approach. CIOs, CTOs, or technical professionals responsible for improving digital commerce experience should consider the headless option.
Companies moving away from inflexible eCommerce platforms are adopting a headless architecture approach to innovate fast with customer experience. Here is why an API-based "headless" digital commerce can be the ideal approach when compared to traditional commerce offerings:
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