Case Study: Modernaproducts.com - Where Smart Plastics and Happy Pets Meet Digital Experiences
Moderna Products is a manufacturer of smart plastics for your pet based in Izegem (Belgium) with a 2nd manufacturing site in Gaffney (USA).
Moderna Products is a manufacturer of smart plastics for your pet based in Izegem (Belgium) with a 2nd manufacturing site in Gaffney (USA). Soul for your pet, combined with the agility to quickly adapt in this fast-paced society, is core to the Moderna products’ DNA. Smart logistics, lowering the ecological footprint in a plastic consuming world, and giving back to society are a handful of examples that embodies that DNA.
Customer Key Facts
Moderna partners with Studio Emma for a digital facelift
While personal and offline communication between the Moderna team and their customers is very strong, this didn't translate into the digital medium. Therefore, Studio Emma was consulted to bring the Moderna online platform into a new era. The main business goals were focused on helping their distributors leverage the Moderna brand by offering a completely new website that embodies the Moderna soul in alignment with their other communication channels. Additionally, the goals included exclusive download access for partners to high-quality assets to spark higher engagement between consumers and Moderna products. Furthermore, Studio Emma aimed at integrating the Moderna order platform to provide one single point of contact for partners, streamlining the overall user experience. Another goal was the consolidation of product information to deliver consistent data across multiple mediums, ensuring coherence in Moderna's digital presence.