Skibus München

Solution

"Implementation of the project with Pimcore, as this allows a clear, modern and graphically appealing website with a clearly specified user journey. The core element will be the detailed tour presentation of the individual ski resorts including a downhill map and weather overview. The integration of weather data as well as snow forecasts works via interfaces to the respective weather services. Since these points are crucial for winter sports enthusiasts, they are also listed large in the header menu. The header also contains a filter function for the exact display of the ski slope maps. The complete service of the website is available bilingually.To support the relaunch and set seasonal peaks, Google Ads as well as Social Ads, i.e. ads in Facebook services as well as Instagram, were repeatedly used in a targeted manner. We also supported the client in community management and channel establishment in Facebook and Instagram, such as content creation.