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Case Study:

Interior Store Expands Digital Commerce with PIM Platform

Customer

Zelfbouwmarkt

Zelfbouwmarkt opened its doors in 1980 and soon grew into a specialist store with personal advice for building, remodeling, and interior & decoration products.

Zelfbouwmarkt opened its doors in 1980 and soon grew into a specialist store with personal advice for building, remodeling, and interior & decoration products. The store is known for its extensive and high-quality products for fair prices, but also for the professional advice of skilled employees.

Interior Store Expands Digital Commerce with PIM Platform
Interior Store Expands Digital Commerce with PIM Platform
Solution Partner
Studio Emma
Industry
Products Used

Customer Key Facts

32

Mio. Euro Turnover

90

Employees

Interior Store Expands Digital Commerce with PIM Platform

Challenge

E-commerce: ready, set, go!

Since 1980, Zelfbouwmarkt has been a go-to specialist store for building, remodeling, and interior & decoration products. Known for quality and expert advice, it houses seven specialty shops in Ninove. Zelfbouwmarkt initiated their e-commerce plans after a shout out from Wouter Torfs to ke

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Interior Store Expands Digital Commerce with PIM Platform

"Thanks to the highly skilled graphic and technical team at Studio Emma and the use of Pimcore, we are proud of our beautiful webshop. The result is a unique, robust and performant webshop with an attractive design"

Stijn Desmet

Commercial Director, Zelfbouwmarkt

Interior Store Expands Digital Commerce with PIM Platform

Solution

Multiple objectives in 1 system and more than an online catalog

Zelfbouwmarkt enlisted Studio Emma for a transformative e-commerce journey, adopting Pimcore for its structured catalog and expanding into a dynamic webshop. The integration of Pimcore and Zelfbouwmarkt's ERP system enabled efficient two-way communication

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Interior Store Expands Digital Commerce with PIM Platform

"Pimcore can display content in a structured and nice way, which is ideal when the customer wants a well-organized online catalog."

Interior Store Expands Digital Commerce with PIM Platform
Lien Lemberechts

Project Manager, studio emma

Interior Store Expands Digital Commerce with PIM Platform

Results

Global Expansion with a Unique and Robust Pimcore Webshop

For Zelfbouwmarkt, Studio Emma was the right partner with matching expertise and professional assistance in both technical and graphic aspects. Stijn: "Few webshop builders have such experience in retail, which makes Studio Emma a strong technical e-commerce par

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Easy-To-Use Tools

Key Results

280K

Media Assets

1

Data Objects

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