Pimcore Open Source DXP

Digital Experience
Platform

A unified and seamless digital experience

Manage, deliver, and optimize personalized, contextualized digital experiences for every audience on every touchpoint. Enjoy the freedom of choice between a purely GraphQL-API-based headless content delivery approach and a decoupled web content management strategy. Or go hybrid to benefit from the best of both worlds with our modular DXP/CMS system.

Pimcore helps you ensure cross-channel continuity throughout the entire customer journey and digital experience. Customer journey analytics and customer data management complement the system. Due to its hyperconnected nature, it is easy to integrate and scale with your existing marketing software stack.

Features

Web Content Management
Manage multi-site, multi-lingual, and mobile-friendly content with a leading open-source web content management system.
Headless Content Management
The easiest and fastest way to manage content. Use the API-driven headless content management system to publish your content across a wide variety of channels.
Multi-channel Delivery
Use multi-channel delivery to automate publishing processes across devices and channels for consistency and accuracy.
Personalization & Analytics
Create compelling and personalized digital experiences using analytics to deliver positive brand experience and build customer loyalty.
Print Publishing (Web2Print)
Revolutionize traditional print processes for creating product catalogs, price sheets, and personalized marketing and sales collateral.
Integrated PIM Module
Take leverage from agile and hyper-flexible product information management functionalities with more than 40 high-performance data types.

Multi-Channel Customer Engagement

Pimcore’s DXP is an integrated platform that lets you deliver exceptional digital experiences. It combines content, commerce, and community unlike any other platform. Its headless and API-driven approach allows for an integration with any eCommerce framework. And its flexibility to connect with enterprise systems like commerce, BI, CRM, ERP, ESB, marketing collaboration platforms, or other external 3rd party applications, is unparalleled.

Pimcore DXP’s “single source, multi-channel publishing” powered platform revolutionizes customer engagement for your enterprise. Automated publishing delivers high-quality data to a wide variety of output channels (web, mobile web, PWA, Internet of Things, VR/AR, wearables, conversational interfaces, and others). Sit back and relax as the system continuously engages your customers and supplies them with personalized and relevant content!

Solving Content & Integration Challenges

Pimcore DXP’s headless content management and API-driven (GraphQL) content delivery capabilities come with a content-as-a-service (CaaS) feature. It delivers content to online marketplaces, mobile apps, web apps, social platforms, kiosks, and the like. This enterprise solution architecture creates tailored buying experiences across all customer touchpoints without increasing infrastructure costs.

Pimcore CMS aids the management and publishing of content in a neutral, structured format with no layout, which saves enormous amount of time and effort in disseminating the right content to the right channel. GraphQL - the query language highly compatible with Pimcore also offers great connectivity with Caas frontends like Vue, PWAs and React. Some outstanding features that makes Pimcore’s WCM ideal for today’s enterprise needs:

 

Personalization

Pimcore DXP equips businesses with inspiring, personalized digital experiences through web analytics and business intelligence (which are powered by behavioral targeting, data collection, and user profiling). The personalization in Pimcore DXP can effortlessly create consumer-centric content narratives in real-time.

Scalability

Armed with a leading technology stack on the web, Pimcore DXP is 100% API-driven and is built on robust, modular, standardized, open, and service-oriented architecture. The platform is used by enterprises having millions of products, pages, digital assets, operated by hundreds of editors, and visited by millions monthly.

Usability

Pimcore’s digital experience platform offers exceptional operational efficiency. All technical and non-technical users find it easy to use. The context-sensitive navigation, rich WYSIWYG, and drag and drop feature makes it a favorite choice of marketers, sales professionals, editors as well as developers.

Benefits

Digitalize Marketing Technology
Improve your marketing technology capability with streamlined data, operations, and processes to meet the demanding needs of today’s connected customers.
Manage Personalized Experiences
Create extremely relevant, customized, and time-sensitive engagements to provide personalized experiences and improve your behavioral targeting.
Content, Commerce, Contextualization
A seamless amalgamation of content, commerce, and context can help you create engaging customer journeys and compelling shopping experiences.
Single-source, Multi-channel Publishing
Disseminate content from a single source to multiple touchpoints in multiple formats for better consistency and experience with reduced publishing costs.
Improve ROI
By merging enterprise DXP and eCommerce, Pimcore DXP boosts ROI for both B2B/B2C industry, via improvements in efficiency and customer experience.
"Pimcore lets us do our work a lot faster. We like the more intuitive user interface, which is a lot better than other CMS systems such as HubSpot, Adobe Experience Manager, and Wordpress."
Katharina K.
Content Manager, Digital Marketing
"We like this open and customizable platform we use for many different digitization topics. Pimcore adjusts very well to our business processes and makes work easier for the whole marketing department."
Sandra Z.
Head of Marketing and Sales, CMO
"It makes our developers work faster but does not restrict them in any way. There are lots of configuration options and little coding effort. We removed the technical hassle and can focus on our marketing."
Mario M.
Head of Project Management

The world's best marketing teams rely on Pimcore's digital experience platform.

Contact us to learn more about their stories
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Why rely on Pimcore DXP?

  • Personalized digital experience for any touchpoint in real-time
  • Multi-channel publishing for digital, social and print
  • Seamless content and commerce for better customer experience
  • Customer data module for marketing automation included
  • Single-source headless content-as-a-service delivery platform
Report
Now Tech: Digital Experience Platforms Q3 2019
Report
Best Digital Experience Platforms 2020
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