Personalized Digital Experience and Analytics

Increase engagement with customers by creating compelling and personalized digital experiences with Pimcore’s open source DXP.

Behavioral Targeting

Pimcore’s personalized digital experience platform provides a flexible and extendable way for real-time explicit and implicit on-site behavioral targeting and supports the ability to define both global targeting groups and advanced persona profiles. Most importantly, the open source DXP has the power to provide the right content to the right target group, and trigger personalized offers – engaging more effectively with your audience.

User Profiling & Data Collecting

Pimcore provides rich features for master data management of customer data. The core component is a flexible data store for collecting, aggregating, and storing user profiles from every channel. Ingest your first- and third-party, offline, online, and CRM data all together. Enrich data, build audience segments, trigger events and execute marketing automation with the Pimcore Customer Data Platform, built on top of the user profile store. Data driven marketing, delivered.

“We wanted to create a flexible way to deliver content to the customer in a fast and easy way. Pimcore offers a powerful and intuitive interface for the editors to work with.”
Country Manager Digital Channel, IKEA Germany

Want to know more?

See for yourself why thousands of enterprises trust us to bring their digital vision to life. Pimcore is Gartner Cool Vendor. Get in touch.
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