Scalable and Flexible For Enterprise Needs
The Pimcore Open Source Customer Data Platform (CDP) enables you to store and manage master data records of your customers. It offers impressive features for customer data management, segmentation, personalization, and marketing automation.
By storing customer activities from different source systems, it provides a clean, consistent, and unified view of individual customers. You can aggregate customer data and user profiles, enrich data, link social profiles, build audience segments, trigger events, personalize the customer experience, execute marketing automation and much more.
Pimcore CDP is flexible and can be easily customized or extended to develop customer management solutions. It provides an easy import/export via Rest API and manages SSO Identities / Social Logins like Google, Facebook, Twitter, etc.
Integrated algorithms automatically store and organize the data records in a logical manner, for example based on country and zip code.
The Pimcore Platform manages any kind of digital data - structured master data, digital assets and unstructured content. Pimcore CDP is seamlessly integrated and provides a new arsenal to win the digital transformation battle.
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