As management of data, of any kind or for any purpose gets trickier owing to siloed systems, untraceable data sources, traditional IT landscapes or processes—efficiency of enterprise master data and product information takes a direct hit, which in turn breeds inconsistency, redundancy, and inept business intelligence.
While Master Data Management (MDM) and Product Information Management (PIM) can significantly improve the situation, there are a plethora of obstacles enterprises face throughout their execution.
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