Retail is a dynamic industry with many possible future scenarios where accurate publication and synchronization of product content with sell-side partners is key to digital commerce success. But, manual product data syndication does not fit well in today’s cost optimization strategies, customer experience improvement, and digital business expansion. A robust and automated PCS mechanism can be valuable for managing and preparing channel-ready product content with speed and scale.
Given the scale and volume of product content, it is challenging to do it manually. With automated syndication, you can capture customers’ attention across markets and channels.