Pimcore Open Source DXP

Customer
experience
management

A unified and seamless digital experience

Manage, deliver, and optimize personalized, contextualized digital experiences for every audience on every touchpoint. Enjoy the freedom of choice between a purely GraphQL-API-based headless content delivery approach and a decoupled web content management strategy. Or go hybrid to benefit from the best of both worlds with our modular DXP/CMS system.

Pimcore helps you ensure cross-channel continuity throughout the entire customer journey and digital experience. Customer journey analytics and customer data management complement the system. Due to its hyperconnected nature, it is easy to integrate and scale with your existing marketing software stack.

Features

Web Content Management
Manage multi-site, multi-lingual, and mobile-friendly content with a leading open-source web content management system.
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Multi-channel Delivery
Use multi-channel delivery to automate publishing processes across devices and channels for consistency and accuracy.
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Personalization & Analytics
Create compelling and personalized digital experiences using analytics to deliver positive brand experience and build customer loyalty.
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Wat is Pimcore CMS?

Pimcore CMS is een centraal onderdeel van de Pimcore Experience Manager. Het is veel meer dan een toonaangevend open-source web content managementsysteem. Het is het enige experience managementplatform waarbij content en commercie naadloos met elkaar zijn geïntegreerd. Het is het meest productieve CMS en marketingplatform ooit.

Solving Content & Integration Challenges

Pimcore DXP’s headless content management and API-driven (GraphQL) content delivery capabilities come with a content-as-a-service (CaaS) feature. It delivers content to online marketplaces, mobile apps, web apps, social platforms, kiosks, and the like. This enterprise solution architecture creates tailored buying experiences across all customer touchpoints without increasing infrastructure costs.

Pimcore CMS aids the management and publishing of content in a neutral, structured format with no layout, which saves enormous amount of time and effort in disseminating the right content to the right channel. GraphQL - the query language highly compatible with Pimcore also offers great connectivity with Caas frontends like Vue, PWAs and React. Some outstanding features that makes Pimcore’s WCM ideal for today’s enterprise needs:

 

Personalization

Pimcore DXP equips businesses with inspiring, personalized digital experiences through web analytics and business intelligence (which are powered by behavioral targeting, data collection, and user profiling). The personalization in Pimcore DXP can effortlessly create consumer-centric content narratives in real-time.

Scalability

Armed with a leading technology stack on the web, Pimcore DXP is 100% API-driven and is built on robust, modular, standardized, open, and service-oriented architecture. The platform is used by enterprises having millions of products, pages, digital assets, operated by hundreds of editors, and visited by millions monthly.

Usability

Pimcore’s digital experience platform offers exceptional operational efficiency. All technical and non-technical users find it easy to use. The context-sensitive navigation, rich WYSIWYG, and drag and drop feature makes it a favorite choice of marketers, sales professionals, editors as well as developers.

Benefits

Digitalize Marketing Technology
Improve your marketing technology capability with streamlined data, operations, and processes to meet the demanding needs of today’s connected customers.
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Manage Personalized Experiences
Create extremely relevant, customized, and time-sensitive engagements to provide personalized experiences and improve your behavioral targeting.
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Content, Commerce, Contextualization
A seamless amalgamation of content, commerce, and context can help you create engaging customer journeys and compelling shopping experiences.
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Single-source, Multi-channel Publishing
Disseminate content from a single source to multiple touchpoints in multiple formats for better consistency and experience with reduced publishing costs.
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Improve ROI
By merging enterprise DXP and eCommerce, Pimcore DXP boosts ROI for both B2B/B2C industry, via improvements in efficiency and customer experience.
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“We wanted to create a flexible way to deliver content to the customer in a fast and easy way. Pimcore offers a powerful and intuitive interface for the editors to work with.”
Sven
Country Manager Digital Channel, IKEA Germany
IKEA

Deze bedrijven vertrouwen al op Pimcore User Experience Management.

Why rely on Pimcore DXP?

  • Personalized digital experience for any touchpoint in real-time
  • Multi-channel publishing for digital, social and print
  • Seamless content and commerce for better customer experience
  • Customer data module for marketing automation included
  • Single-source headless content-as-a-service delivery platform
Report
Best Digital Experience Platforms 2020
Report
Now Tech: Digital Experience Platforms Q3 2019
Contact us for a free demo

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