Digital experience platform with shop and PIM replaces TYPO3 website

iwis is a globally active technology leader in the field of high-precision, top-quality chain drive systems for automotive and industrial applications.

Business Needs

The customer had a shop based on Magento and a website based on Typo3. In addition, iwis used SAP. The customer's wish was first to introduce Pimcore as CMS and PIM system, which should provide the information for the other systems. Pimcore partner agency DGTLS recommended to use Pimcore as a shop system as well, thus simplifying the IT landscape and reducing interfaces.

Pimcore Solution

Pimcore partner agency DGTLS set up various interfaces to SAP. Customers, prices, products, inventory and orders are now synchronized between systems. The former website was strictly separate for the user according to the different divisions such as engine systems, propulsion systems and agrisystems. As part of the relaunch, this structure was completely rebuilt from the customer perspective. The new structure is supported by a great, modern design with animated elements.

Apart from that, the page offers a chain finder. Here the customer can set different filters by categories, applications, properties etc. to find the right product in the shop. In the product area there was the challenge of combining purchasable products and non-purchasable products. Both types should be filtered and found by the chain finder, but the product detail pages have completely different content structures. The purchasable products are specific product variants, which in turn are grouped into parent products. The non-saleble products do not require shop-specific information but can be requested.

For the shop the Ecommerce system CoreShop was used. In order to restrict the registration to B2B customers and to prevent multiple registrations, a VAT ID validation has been implemented.

On the iwis website there is also a news section, a trade fair module and a sales organization search. This search can be filtered by country, zip code and area so that the desired local contact can be found quickly. For applicants there is an extensive and visually independent career portal with connection to HR4YOU.

Here is an overview of the project’s details:

  • Consulting, concept and design
  • Pimcore as PIM system, CMS and shop
  • Interface programming to SAP
  • ChainFinder
  • News area, trade show module, sales organization search
  • Career portal with connection to HR4YOU
  • USTID validation

Business Result

A modern, customer-friendly website with an integrated shop as well as an attractive design and user-friendly structure allows customers to quickly find what they are looking for and optimally represent iwis' products. In addition, there is less effort in editing content, because everything is combined in one system.

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