Case Study: Multi-website System with PIM/MDM, DAM & CMS
SAL is a creative, LED lighting market leader. Since 1998, SAL’s inspiration has been the creation of smarter lighting choices and believing our success is measured by our customers success.
As the business expanded, SAL National sought assistance with their product information management system. Pimcore's Partner, Stimulus, stepped in to enhance and streamline SAL National's product and data management operations. They achieved this by designing and deploying a new PIM system, which now allows for effortless and intuitive management of over 1500 products.
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Pimcore's PIM/MDM, DAM, and CMS Solution helps SAL National tackle inefficiencies across multiple channels
Pimcore Solution
The Results
PIM and MDM solutions played a key role in enhancing user experience, product information management, and search rankings for SAL National. Pimcore solutions ensured high-quality, consistent product information across various channels, improving search rankings and customer engagement. By centralizing product information management with Pimcore PIM/MDM, SAL National ensured data accuracy and consistency, boosting customer trust and conversions. System allowed for efficient organization of products into categories, management of 135 products attributes, and provided accurate product information. Additionally, Pimcore CMS enabled efficient content management across multiple websites, reducing update efforts and ensuring a consistent user experience. The reduction of errors and inaccuracies in product information led to fewer returns and higher customer satisfaction. Pimcore made it easier for SAL to create product datasheets, really streamlining how they handle product information. Plus, its DAM system put all their digital files in one spot, making it simpler to manage and share them. This helped cut down on duplicates and made sure they used the right assets every time. Overall, these solutions increased agility and flexibility, allowing SAL National to adapt quickly to market changes and customer needs, maintaining competitiveness in the fast-paced industry.