PIM, DAM and CMS for better user experience and higher growth

Deutsche Saatveredelung (DSV) is one of the leading middle-sized plant breeding companies in Germany, specialized in breeding, production and distribution e.g. of grasses, oilseed crops, cereals and corn.

Research, breeding and production of seeds and consultancy services for farmers are the core services of Deutsche Saatveredelung (DSV). We took the challenge of making this portfolio understandable for a target group of agricultural companies with a newly developed product information system (PIM).

Pimcore Gold Partner
Customer
  • Deutsche Saatveredelung AG
Solution Partner
Industry
Products Used
Visit Website

Customer Key Facts

208
Mio. Euro Turnover
600
Employees
8
Countries
Challenge

Wide range of requirements

In addition to a state-of-the-art and responsive corporate presentation, the easy adaption and maintenance of product information, classification and content had to be ensured. Extensive data and specific product features were clearly prepared for both editors and users. And all this for the German website and a total of seven international DSV divisions, each with their own websites and independent international editorial teams.
Read more Read less
"The Pimcore-based website offers an intuitive user experience for our customers. It is one of the main elements to grow nationally and internationally and to further expand DSV's portfolio in the future."
Wolfgang Ziebeil, Media Manager
Solution

Many requirements, one technological platform

With Pimcore, the DSV is now relying on a powerful technological platform: whether for the maintenance of product data or content elements. By combining PIM, DAM and CMS, the advantages of uniform product-, data- and content-management can be used, which is also low-maintenance, scalable and expandable for further country pages, like for example those for Denmark, Argentina, Netherlands, Poland or Ukraine.
Read more Read less
Results

Simple maintenance and intuitive use

With this solution, DSV is given the opportunity to easily and quickly update and manage their products themselves for online display. In interplay with a newly developed UX and UI-Design, a website was created that on the one hand simplifies the administration of the products and at the same time allows an intuitive use of the site by farmers and customers of DSV.

Read more Pimcore success stories

fritz-kola

It can be done better. That’s what two friends decided to do in 2002. Starting from scratch with only a few thousand euros and a whole lot of determination they founded fritz-kola.
DXP/CMS, PIM/MDM, DAM, Food & Beverage

Beam Suntory

The world's third-largest premium spirits company. Home to iconic brands such as Jim Beam, Maker’s Mark, Courvoisier, Suntory, Knob Creek, Laphroaig, Bowmore, Canadian Club, Hornitos, Sauza, Roku, and many more.
PIM/MDM, DAM, Food & Beverage

Krombacher Mediathek

With an annual output of over 7 million hectoliters, Krombacher Brauerei is Germany's largest privately owned brewery. In addition to Krombacher Pils, there are a number of other successful products under the Krombacher name. Furthermore, Krombacher Brauerei holds the distribution rights for brands such as Schweppes, Vitamalz, and Dr. Pepper.
DXP/CMS, DAM, Food & Beverage
Burger King

Fast Food Chain Rules Website and Mobile Apps Engagements

Burger King is an American global chain of 17.000+ hamburger fast food restaurants. Pimcore provides a multi-lingual API-first headless CMS for managing the European countries websites.
DXP/CMS, Food & Beverage

100 000+ businesses trust Pimcore. Discover our 350+ favorite success stories.

View all stories