Case Study:

EXPRESSO Deutschland GmbH & Co. KG

Customer

EXPRESSO helps people to perform handling and transport tasks effectively and in a safe and healthy way. The company is leading premium manufacturer of ergonomic transport and lifting equipment.

Solution Partner

Blackbit

Industry

Manufacturing

Products Used

PIM/MDM

Visit Customer’s website

Customer Key Facts

1

Locations

130

Employees

30

Countries

Challenge

The starting point of the project was a very well performing shop based on the Pimcore e-commerce framework. On the occasion of the redesign of the corporate language and the resulting necessary design adjustments in the online shop, including a Pimcore update, EXPRESSO and Blackbit asked themselves whether a new technical basis would generate greater added value with a similar investment.

"Pimcore is the foundation of our product information management. In combination with BigCommerce as our e-commerce frontend, we have found the optimal solution for us in terms of security, performance and flexibility."

Rene Clobes

Stabseinheit Digital Business, EXPRESSO Deutschland GmbH

Solution

Despite the redesign and new technical basis, the unique selling points and strengths of the previous shop were to be preserved. These included the convenient Pimcore product information management (PIM) in the latest version, helpful filter options, a detailed product configurator and a way to personalise products online during the ordering process. In addition, the shop system should enable configurable segmentation according to customer groups in the sense of differentiating between B2B and B2C. This included configurable shipping regulations and payment methods for different groups.

Results

For the launch of the new website, Blackbit successfully implemented EXPRESSO's demands with the help of Pimcore and BigCommerce: The addressing of different customer segments, including associated pricing models and shipping costs regulation, is done without much effort thanks to the data provided by the reliable Pimcore PIM. In the same way, the new e-commerce platform BigCommerce contributes to an easy handling. Blackbit put the technology on a completely new basis while staying within budget and not only successfully maintains the strengths of the shop, but also enriches it with a segment-specific customer approach.

100%

WebsiteTraffic

14%

AverageOrder

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Case Study:

EXPRESSO Deutschland GmbH & Co. KG

Customer

Solution Partner

Industry

Products Used

Customer Key Facts

1

130

30

Challenge

Solution

Results

Key Results

100%

14%

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Relaunch of the Website and Replacement of Old Systems

DURABLE

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GARANT Gruppe

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Stanley Black & Decker France

Get a demo fitting your requirements

Try Pimcore Yourself

Free Guided Product Tour

Product Information Management (PIM)

Digital Asset Management (DAM)

Master Data Management (MDM)

Customer Data Platform (CDP)

Digital Experience Platform (DXP)

Digital Commerce Framework

Product & Digital Asset Experience Portals

Data Syndication & Delivery

Case Study:

EXPRESSO Deutschland GmbH & Co. KG

Customer

Solution Partner

Industry

Products Used

Customer Key Facts

1

130

30

Challenge

Solution

Results

Key Results

100%

14%

Suggested Case Studies

Relaunch of the Website and Replacement of Old Systems

DURABLE

Furniture association centralizes complex product data management with PIM

GARANT Gruppe

How Stanley Black & Decker France created a single point of data management

Stanley Black & Decker France

Get a demo fitting your requirements

Try Pimcore Yourself

Free Guided Product Tour

Get a Free Guided Product Tour

DATA MANAGEMENT

Product Information Management (PIM)

Digital Asset Management (DAM)

Master Data Management (MDM)

Customer Data Platform (CDP)

EXPERIENCE MANAGEMENT

Digital Experience Platform (DXP)

Digital Commerce Framework

Product & Digital Asset Experience Portals

Data Syndication & Delivery

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