Case Study: HB Protective Wear GmbH & Co.KG - Impression #1

Case Study: A Website for Special Requirements: Be Safe. We Care.

Since 1952, HB Protective Wear has been developing and manufacturing high-quality personal protective equipment solutions that protect people from specific workplace hazards.

This state of the art relaunch visualizes the company’s position as a premium supplier, trendsetter and market leader. Serving as a replacement for a trade fair that HBP was unable to attend, we developed a digital showroom to present and showcase the new collection and current products.

Logo: HB Protective Wear GmbH & Co.KG
Logo: Elbkapitäne
Pimcore Platinum Partner
  • HB Protective Wear GmbH & Co.KG
Solution Partner
Products Used
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Customer Key Facts

1.5 M
Parts per Year
Years of Experience

The right product with just a few clicks

We have created a new online platform with a sophisticated search filter, which enables the user to find specific items – such as in a certain color – from over 600 different products, more than 8 different segments and over 70 collections. Not only corporate content, but also extensive navigational and filtering features for the product catalog were defined in the information architecture of the website. A website was developed, based on Pimcore, linking product data with attributes and standards from a comprehensive product information management system, invitingly presented.


Communicating values in the digital showroom

The new website places special focus on values, such as top quality expertise, sustainable growth, social responsibility - and of course HB Protective Wear’s many years of experience. This relaunch visualizes the company’s position as a premium supplier, trendsetter and market leader. We developed a digital showroom to present and showcase the new collection and current products.
Case Study: Shanna Stadler, elbkapitäne User Interface Designerin
"Every year HB Protective Wear organizes a fair to present new collections. However, due to the Corona Pandemic, HBP was not able to take part in the same way. So we staged the trade fair presence digitally: plenty of room for videos. A 3D representation of the collection offers the user a closer look at the products and thus brings the trade fair feeling home."
Shanna Stadler, elbkapitäne User Interface Designerin

Making a mental impact

There is a good reason why the green sea turtle is the HB Protective Wear trademark. Just as the turtle’s shell protects it against danger, HB Protective Wear gives the best possible protection to its wearers. And HB Protective Wear is just as committed to sustainability and supporting the lives of turtles all around the world – and that’s why you will find the turtle throughout the new website. Be safe. We care.

Key Results

Media Assets
Data Objects

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