Case Study: E-Label: How do Henkell Freixenet together with Pimcore meet the challenge to provide customers with legal information throughout the EU?
Henkell Freixenet is the German-Spanish alliance of the family-owned companies Henkell, based in Wiesbaden, Germany, and Freixenet, based in Sant Sadurni D’Anoia, Spain.
In cooperation with Henkell Freixenet, team neusta has developed a customized solution based on Pimcore: E-Label. It is designed to meet the EU requirements for legally compliant labeling of ingredients and nutritional information of alcoholic beverages. E-Label provides product-specific details and information via a multilingual landing page that consumers can access by scanning a QR code.
Customer Key Facts
Legally compliant ingredients and nutritional information: Clear, concise and always at hand!
The standalone solution: E-Label
A user-friendly solution with simplified maintenance & automated distribution
End customers of Henkell Freixenet now have the simple option to quickly access the list of ingredients and nutritional information. The landing page behind the QR code can be displayed in all 24 official EU languages, enabling Henkell Freixenet to distribute throughout the EU. The function can be used in a variety of ways and can be expanded to meet additional requirements. Thus, with Pimcore, a solution was created that is easy to use, well-scalable and standardized.