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Case Study

Digital Service Platform for Energy Provider

Pfalzwerke Aktiengesellschaft is an energy supplier operating throughout Germany and a service provider in the Palatinate and the Saarpfalz district. As a leading energy supplier, Pfalzwerke offers pi…

Technology DXP/CMS PIM/MDM DAM Website Relaunch Data Centralization
30 %
Shortened Time to market
25%
Time saved in data maintenance
6%
Increased conversion rate
Challenge
Challenge Centralisation of digital channels The website relaunch focused on improving the contact and contract conclusion process, including the optimisation of business processes with the integration of third-party software and systems such as SAP. The large number of forms for different issues ne…
Solution
Solution Simple contract conclusion Tariff calculators and order forms for electricity, gas and heat tariffs and now also e-mobility allow users to conclude contracts easily. Contract enquiries are transferred to the customer system via the connected SAP interface. In addition, current product and p…
Results
Results Relief for customer service Feeding contract matters directly into SAP enables significantly faster processing as it reduces manual data entry and ensures seamless integration into the SAP system. This helps to achieve efficiency gains and more precise management of contract data. The form b…
Customer
Pfalzwerke AG
Industry
Products Used
DXP/CMS, PIM/MDM, DAM
Solution Partner
anyMOTION

Customer Key Facts

1 426

Employees

1

Countries

Challenge

Centralisation of digital channels

The website relaunch focused on improving the contact and contract conclusion process, including the optimisation of business processes with the integration of third-party software and systems such as SAP. The large number of forms for different issues needed to be able to be created independently by different editors in order to save time and programming effort. To relieve the burden on customer service, the digital options in customer service should be continuously optimised and expanded in order to introduce automated processes and handle frequent enquiries

Pfalzwerke energy supplier homepage showing a family and a tariff finder with energy category tabs

Solution

Simple contract conclusion

Tariff calculators and order forms for electricity, gas and heat tariffs and now also e-mobility allow users to conclude contracts easily. Contract enquiries are transferred to the customer system via the connected SAP interface. In addition, current product and price information is quickly integrated into the tariff calculators via the API. The integration of a comprehensive form builder brings more independence to the editors' day-to-day work. Using the form builder enables editors to quickly create, edit and publish forms. This speeds up the form creation process considerably compared to manual coding methods. When it came to easing the burden on customer service, the decision was made to integrate the chatbot as an intelligent addition to human customer service.

Pfalzwerke online energy tariff order form with customer data fields and eco product teaser

"With this project, we have established a solid basic digital structure that not only fulfils the current requirements of the market, but also serves as a stable foundation for future developments."

 Digital Service Platform for Energy Provider
Daniel Jung

Account Director

Results

Relief for customer service

Feeding contract matters directly into SAP enables significantly faster processing as it reduces manual data entry and ensures seamless integration into the SAP system. This helps to achieve efficiency gains and more precise management of contract data. The form builder makes work considerably easier for editors and enables forms to be created and managed efficiently without the need for extensive technical skills. The independent creation of customised forms for contact, services, competitions and campaigns can thus be completed without further programming effort. The chatbot also relieves customer service enormously, as generic customer enquiries can be clarified directly here.

Pfalzwerke heating solutions landing page with ISY customer service chatbot open in a sidebar

Key Results

30 %

Shortened Time to market

25%

Time saved in data maintenance

6%

Increased conversion rate

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