Pimcore Open-Source Digital Experience Platform

The leading DXP.

Integrate data, content, and services to create true 1:1 personalized experiences for each customer.

Build highly converting, consistent, contextual digital experiences and innovate on them at hyperspeed, collaborating in a single platform across the entire digital organization. Pimcore is the most flexible digital experience platform for developing closer customer relationships. Built-in data integration functionalities consolidate any type and amount of digital information – solving enterprise data issues such as scattered, siloed and messy data. A seamless combination of data management and customer experience management enable a superior time-to-market and unmatched connectivity to any external software. The Pimcore platform is available free of charge for enterprises through an open-source software license.


Unified customer experience
Helps businesses identify their customers' needs and create the right digital experience across all touchpoints in real time, regardless of channel or device. The Pimcore Platform provides all functionalities for a successful digital business.
Boosted internal productivity
We help businesses in faster digital experience creation and delivery for marketers. Data management and customer experience management in a single interface increases the efficiency of processes throughout the company.
Reduced technology cost
The first and only open-source DXP, liberating organizations from recurring licensing fees or vendor lock-in. This enables companies to stay in full control of technology while innovating at a faster pace than their competition.
Why Open-Source?


The Pimcore PIM module provides the world's only enterprise PIM without software cost, centralizing all your product data independently from the channel. Pimcore makes it fast and easy to manage product information. It can integrate, consolidate, and manage any type and any amount of digital data. Provide the data to any channel such as commerce, mobile apps, print, digital signage. Its open-source license enables organizations of any size and in any industry to stay in full control of technology.

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The Pimcore open-source MDM module enables you to manage every aspect of each master record (products, vendors, customers, etc.) including hierarchy, structure, validations, versioning and enriching master data with attributes, descriptions, translations, documentation, and other related data components.

By managing your master data in a central location, it gives you a single authoritative view of business information while reducing data silos, improving data reliability, reducing data redundancies, increasing operational efficiencies, and providing actionable insights.

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The Pimcore DAM module provides a flexible solution to manage any type of digital asset at one place effortlessly. It provides a powerful central repository for managing digital assets like images, graphics, documents and videos. It is the leading open-source digital asset management platform that helps you integrate, consolidate, and manage any type and any amount of digital assets. Deliver outstanding experience by distributing any data to any output channel and reach a faster time-to-market.

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The Pimcore Customer Data Platform module enables segmentation, personalization, and marketing automation. Combined with the other modules Pimcore is able to provide the right content to the right target group at the right time and trigger personalized offers – engaging more effectively with your audience. Ingest your first- and third-party, offline, online, and CRM data all together. Enrich data, build audience segments, trigger events and execute marketing automation.

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The Pimcore CMS/UX module enables enterprises to create demanding rich digital and personalized experiences within one user-friendly environment for all their output channels at once: Web, mobile, apps, social platforms, and even print and digital signage. With its award-winning single-source and multi-channel publishing functionalities, Pimcore revolutionizes traditional experience management processes.

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The Pimcore eCommerce module helps businesses create an unparalleled omnichannel experience. It is a digital commerce platform for creating outstanding and highly flexible B2B and B2C eCommerce experiences. A complete eCommerce ecosystem dramatically reduces your time-to-market and delivers a substantial ROI as it integrates eCommerce, PIM/MDM, CMS, and DAM in a single, consolidated platform.

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Pimcore is hyperconnected and integrates with any external software or infrastructure. Its extensive, stable and comprehensive APIs, based on open standards, enable flexible integrations with ERPs, marketing applications and legacy IT solutions. Business users benefit from Pimcore's extensive feature set with minimal to no IT involvement. A flexible, event-driven application architecture supports scaling and extension when needed, forming the building blocks of an agile digital marketing technology ecosystem.

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Want to know more?

Find out how Pimcore can can power your online business. Pimcore is Gartner Cool Vendor 2018. Get in touch.

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Over 80.000 companies are already using Pimcore.

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