Accelerate Digitalization With Pimcore

CPG Industry

Unlock Digital Commerce Potential

With changing consumer tastes and dispersed point of sale, now CPG companies are placing more and more emphasis on direct customer engagement using the power of digital technology. They are coming up with new strategies to leverage the convenience and reach of digital commerce.

However, many CPG companies are preparing to sell directly to consumers in digital touchpoints, such as eCommerce, Marketplaces like Amazon, or social networks. Such CPG organizations seek robust data management tools to execute their digital transformation or digital commerce initiatives for unrevealing hidden growth opportunities. 

Digital Transformation with Pimcore PIM Solutions

Data Management
Solve any data challenges and eliminate messy and scattered data. Consolidate any type of digital data (single or multidomain), organize it, and consistently syndicate/deliver it in real-time across any channel and device.
Experience Management
Deliver product data and rich content to any digital touchpoint such as digital, social, print, and signage to create engaging customer experiences. Create sophisticated, marketing-driven, personalized websites, portals, intranets, and extranets.
Automate Operation
Reduce manual efforts and get rid of the spreadsheets to improve your operational efficiency. Digitalize marketing and simplify operations to accelerate go-to-buyers strategy. Deliver the right product to the right place at the right time.

Digital Commerce with Pimcore PIM Solutions

eCommerce Enablement
Build unique digital commerce capabilities to navigate and succeed in this new environment. Get a content commerce platform with DXP/CMS, PIM, MDM, DAM, and CDP. Ensure personalized experience for any eCommerce touchpoint in real-time.
Omni-channel Delivery
Get a flexible open-source eCommerce framework for creating omnichannel eCommerce scenarios. Converge both the physical and the digital world and deliver eCommerce personalization to any output channel and integrate stores for click and collect.
Digital Shelf
Create smart and simple digital shelf solutions to sell more products. Get the agility to update the product content of multiple menu boards from a single portal. Get the flexibility to set different prices of the same products, based on the location.

Benefits to the CPG Industry

 

 

Drive New Engagements By:

  • Targeting online shoppers with convenience-oriented offerings 

  • Accelerating product time-to-market for a competitive edge

  • Creating tailored pricing and promotions with a better experience

Improve Efficiency By:

  • Minimizing manual efforts and improving performance 

  • Curbing the annoyance of data quality with reliable and accurate product data 

  • Reducing compliance, regulatory, and quality risk

Increase Revenue By:

  • Targeting potential buyers accurately with personalized offers

  • Driving new product selling trials more effectively 

  • Improving the ability to cross-sell and up-sell

CPG Success Stories

 

 

Globus SB Warenhaus digitalizes customer service

The digital agency NETFORMIC from Stuttgart has developed a new customer service in the food e-commerce sector, together with the retail company Globus SB Warenhaus. The aim is to create a service-oriented shopping experience for Globus customers and offer various digital pre-order services. Gift baskets, party plates, and various counter products can be easily and quickly configured and ordered online. 
PIM, DXP/CMS, Food & Beverage

Groupe SAFO Improves Product Onboarding and Roll-Out

Created in 1963, Groupe SAFO is a leading actor in food distribution & logistics in the French West Indies (Guadeloupe, Martinique, Guyane). It operates several stores under Carrefour brands, and distributes products from various suppliers like Picard (frozen foods) or FNAC (high-tech, books ...).
PIM, MDM, Wholesale Distribution, Food & Beverage

Integrated management of mass distribution products information

Agorà Network is a large-scale buyer of the top four mass distribution brands (Tigros, Basko, Poli, and Iperal) with over 200 stores in Northern Italy. They are in the retail and trade business and sell a vast variety of food and nonfood products. 
PIM, DAM, Wholesale Distribution, Food & Beverage

What's Your Challenge? Let's Talk.

Find out how Gartner Cool Vendor Pimcore can help your retail business with digital transformation, omni-channel retailing, and unified commerce.

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