Pimcore Welcomes TOWA as a Strategic Partner
A Union of Visionaries
TOWA, known for its genuine belief in the transformative power of the digital world, brings to this partnership a profound understanding and enthusiasm for change. Their philosophy revolves around adapting to digital trends and actively shaping them. This approach, combined with their commitment to continuous improvement and innovation, aligns seamlessly with Pimcore's vision of revolutionizing data and experience management.
With its extensive services ranging from digital transformation consulting to developing user-centric, scalable digital products and platforms, TOWA is the digital partner for today's B2B hidden champions. Their approach to merging business, technology, and creativity has consistently delivered digital solutions that are both loved by people and needed by businesses.
This partnership is not just a step forward for Pimcore and TOWA but a leap forward for the future of digital transformation. It opens doors to enhanced capabilities, innovative solutions, and comprehensive digital strategies that empower businesses to thrive in an ever-evolving digital landscape.
Digital partner TOWA, based in Vienna, Bregenz and Hamburg, supports its customers in their digital transformation: from strategy and digital product development to digital marketing and sales solutions. The agile team of around 120 digital natives develops customized solutions for clients such as ALPLA, Gebrüder Weiss, Bank für Tirol und Vorarlberg, K.D. Feddersen, Plansee, Meusburger, Silhouette and VAUDE. In the eCommerce sector, TOWA is a partner of Pimcore, amongst other software solutions, thereby supporting SMEs and industries with a focus on B2B. In the current ranking of digital agencies in Austria, TOWA is currently in 5th place.
Pimcore is an analyst-ranked IT company that provides data and experience management solutions based on open-source technology. The company was founded in 2013 and is headquartered in Salzburg, Austria. More than 110,000 customers, including Fortune 100 companies such as Pepsi, Sony, and Audi, already rely on Pimcore. The Pimcore Platform aggregates, enriches, and manages enterprise data, providing customers with up-to-date, consistent, and personalized experiences. Its Digital Asset Management (DAM), Product Information Management (PIM), Master Data Management (MDM), Digital Experience Management (DXP/CMS), and Digital Commerce modules are recognized by analysts such as Gartner and Forrester. The consolidated platform provides companies with a "trusted view" of information (products, assets, and customers) to eliminate data silos, optimize operational efficiency, improve customer experience, and minimize IT costs.