SIAT
SIAT SPA, part of the M.J Maillis Group, is active in the production and distribution of solutions for industrial packaging. The complete range of products includes semi-automatic and automatic machines. The company was founded in 1970, with a current distribution network that covers over 100 countries.
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SIAT SPA has expressed the need to create a simple and immediate B2B e-commerce, which would allow its customers an effective consultation of the product catalog and a quick purchase of spare parts and machines. To avoid channel conflicts and acquire new customers, access to the site has not been bound to any registration (in the B2B context, registration is usually required to access the platform, to monitor and restrict access) and a single price list features defined prices for all users of the site, therefore there is currently no profiling for a specific user.
The SIAT SPA project saw the integration of Pimcore for data management (PIM) and corporate assets (DAM) and Magento 2 as an e-commerce platform for the sale of spare parts. Pimcore and Magento are connected thanks to the Sync4Mage synchronization engine developed by Esse Solutions, which allows the exchange of product information (products, images, categories, category association, attributes). Requests, managed by time or number of synchronized items, are processed through Execution Queue, never to miss a synchronization and manage the Magento load. The asset/product match occurs automatically with configurable recognition expressions that allow users to quickly associate assets to individual products.
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