Falkensteiner Hotels Group

Falkensteiner Tourism Group is operating premium hotels all over Europe. The company generates a turnover of EUR 154 million. With more than 4,620 rooms it provides hundreds of thousands of people from around the world with the opportunity to spend relaxing holidays.

Business Needs

Digital is essential to Falkensteiner. Essential for reaching the right audience at the right time.
The main objective of the project was the development of a new digital experience, powered by a personalized and multi-lingual travel web portal for more than 30 hotels.

Presentation of hotels & residences with a rich user experience
Multi-portal capability for over 30 hotels and residences
User-friendly and multi-device compatible UX and UI
Centralized and consolidated digital asset management to manage the internal and external multimedia assets
Seamless API integration of the 3^rd party booking software from Sabre/Trust

Using Pimcore, Elements, a digital agency in Salzburg, Austria developed and implemented a new digital experience for Falkensteiner that remedied all their pain points and also raised their on-site conversion rates.

Pimcore Solution

Integrate content and commerce functionalities within Pimcore by utilizing Pimcore’s Enterprise Content Management functionalities.
Centralized and consolidated platform for all hotels and residences in 11 languages
Smart and personalized landing page templates
3^rd party booking engine: Seamless integration of Sabre/Trust pricing & availability APIs.
Intelligent booking request system with intelligent distribution of requests