Case Study: ALNOR Systemy Wentylacji Sp. z o.o. - Impression #1

Case Study: Digital transformation of the product information management process. Comprehensive implementation of a new approach to automate the PIM / MDM / DAM process

Polish leader operating globally in the ventilation industry, manufacturer and distributor of innovative ventilation systems for industrial, commercial and home facilities around the world.

The implemented PIM system has become the main place for collecting data and digital resources for almost 100,000 products. It facilitates the work of Marketing, Sales, R&D and Logistics departments. On the basis of PIM, ETIM (European Technical Information Model) was implemented, which enables electronic data exchange with many countries and Partners. Ultimately, PIM will provide a Digital Product Catalog for the HVAC industry.

Logo: ALNOR Systemy Wentylacji Sp. z o.o.
Logo: LemonMind
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  • ALNOR Systemy Wentylacji Sp. z o.o.
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Products Used
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Customer Key Facts

Mio. Euro Turnover
3 500

Manual updates, high error risk, lacks PIM

The main place for storing product information in the organization was the ERP system. The information in SAP is for the needs of warehouse management and some data for the B2B channel. The remaining data was collected in the form of files and PDF product catalogues; there was no central database collecting in one place in a structured way all data completed at each stage of the product life cycle. Due to the large number of products, products and components, and the dispersion of product data, it was a challenge to maintain the current version of product data and quickly update this data in several places at the same time. In addition, all updates had to be done manually in several places, e.g. product catalogues, website, B2B system. The main goal of implementing Pimcore was to provide a central repository of product data as the only source of truth for Alnor departments and distribution channels.
Case Study: Artur Kołacz, Product Manager, ALNOR Systemy Wentylacji
"In Alnor, where the list of products, goods and raw materials exceeds over 100,000, updating data is a huge challenge.With the expansion into foreign markets, there was a need to provide various data, including translations into many foreign languages.The goal was to minimize manual work and errors, shorten the time of information circulation and multi-channel updates,support data quality control."
Artur Kołacz, Product Manager, ALNOR Systemy Wentylacji

Alnor Pimcore: Centralizes 100k+ products

The system enables controlled data enrichment, quality assurance, automatic downloading and synchronization of data with the ERP system. It was also provided with data from the so-called "non-obvious" sources such as MODX and IDML through the use of ETL processes. The system has mechanisms that automate and accelerate work on product information. Implementing Pimcore ensures the ability to send data from one place to many distribution channels - without the need to manually enter it in several places. Pimcore constitutes a fundamental basis for further implementation of Alnor's digital transformation through the possibility of integration with many diverse distribution channels.

Case Study: Agnieszka Lipiec-Szeszko , IT Project Manager, LemonMind
"As a result of implementing Pimcore, we reduced the time and labor costs associated with creating, publishing and maintaining product data. We have provided a system integrated with ERP, eliminating data dispersion and inconsistency, enabling its updating in many channels. The system ensures effective enrichment of product information within the workflow and data quality management."
Agnieszka Lipiec-Szeszko , IT Project Manager, LemonMind

Central trusted source of product information

The introduction of Pimcore provided a central, comprehensive source of product data and contributed to the automation of many processes related to product information management. It is a tool for maintaining high data quality through systemic control of deficiencies and data quality management. The implemented system reduces the time and costs of work related to the creation, publication and maintenance of product data. The implementation of Pimcore will enable further development of the online product catalog, positively influencing communication with Partners not only from Poland but also from many foreign markets, including: by implementing the ETIM classification and the ability to maintain data in many languages. The system will be constantly developed, including: in order to automate marketing and sales processes in the HVAC industry, serve B2B and B2C customers and distribute product information to various e-commerce channels.

Key Results

Shortened Time to market
Product attributes
Media Assets
Data Objects

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