Case Study: Ramsauer GmbH - Impression #1

Case Study: An eCommerce shopping experience that literally connects

Ramsauer is considered the Austrian market leader for premium sealants, adhesives and PU foams. Versatility, as well as passion for details and the whole are capitalized here, which is reflected on the corporate website in combination with an end-to-end online shop.

The goal of this project was to merge the corporate website and the online shop. In addition, it was also crucial to elevate the user experience to a new level and align it with Ramsauer's revised brand presentation.

Logo: Ramsauer GmbH
Logo: pixelart
Pimcore Gold Partner
Customer
  • Ramsauer GmbH
Solution Partner
Industry
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Customer Key Facts

250
Products
4
Countries
Challenge

Shop for all Users

As part of the website merger with an online shop, the successful integration of a versatile customer group system (end-to-end) was accomplished as a special challenge. Thanks to comprehensive planning and technical expertise, a unified shop was created that caters to the different customer groups optimally. The goal of the project was also to integrate Ramsauer's existing ERP system into the new webshop. Pimcore serves as the central data management platform, allowing Ramsauer to manage, update, and optimize product data.

Case Study: Dipl.-Ing. Kornelius Kurz, Project Manager IT, Ramsauer
"The task was demanding: migrating and modernizing the existing website along with the webshop, including integrating various backend systems. The goal was an optimal user experience in the frontend for both B2B and B2C customers. Through innovation, intense collaboration, and expertise, we achieved impressive results. We take pride in this and look forward to advancing our e-commerce platform further."
Dipl.-Ing. Kornelius Kurz, Project Manager IT, Ramsauer
Solution

Product Access Points

By optimizing the website structure, especially product displays and accessibility, a cohesive shop system was crafted, catering effectively to diverse website user groups. Considering the unique requirements and proficiency levels of each shop user ensured a streamlined, unparalleled shopping experience. Furthermore, Pimcore's open connectivity facilitated the integration of various third-party systems  (such as Microsoft Navision, Findologic and Hobex) into the entire eCommerce ecosystem.

Results

Premium Products. Innovative Experience.

Ramsauer, the Austrian market leader in premium sealants, adhesives, and PU foams, offers an exceptional eCommerce shopping experience with an end-to-end online shop. Powered by Pimcore, their platform seamlessly combines a CMS, online shop, and PIM for efficient data management. With tailored content, user-centric design, and innovative eCommerce solutions, the website serves B2B, B2C, and B2X customers, providing personalized offers and a seamless shopping experience. The integration of Microsoft Navision, Findologic, and Hobex streamlines data exchange, while the API layer ensures reliable system communication.

Key Results

Time saved in data maintenance
Increased Website Traffic
Media Assets
Increased Website Visitors

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