Case Study: VERSEIDAG-INDUTEX GmbH - Impression #1

Case Study: Consistently standardized customer experience thanks to Pimcore

The name Verseidag stands worldwide for innovative and high quality coated and laminated textiles for use in a variety of application markets, such as architecture, biogas, industry and logistics.

Verseidag, a distinguished brand known for its high-quality coated fabrics for use in various sectors, embarked on a comprehensive redesign of its website in 2020. The challenge was to create complex structures and data models tailored to technical textiles applied in industries such as manufacturing, architecture and agriculture.

Logo: twocream
Pimcore Platinum Partner
Solution Partner
Products Used
Visit Website

Customer Key Facts


Harmonization of complex product information and diverse application areas 

Technical textiles are industrial products with a significant degree of information. Therefore, structures and data models for the product data had to be created. Another challenge was the different orientation of the products, their characteristics and fields of application such as industry, architecture and agriculture. The new Verseidag website had to manage the balancing act between information transfer and visual presence, "capturing" the various products in their depth of information. The future implementation had to meet these two core requirements.

Management of information in one source

Pimcore offers with PIM/MDM and DAM all structured data the ideal home. Pimcore CMS is the perfect way to capture all unstructured data. Thus, the Pimcore product family provides a consistent backend for all editors with a single system, thus significantly increasing the acceptance of the system by all stakeholders.

Single source of truth seamlessly integrated

Thanks to the numerous data fields preconfigured in Pimcore, even complex data models could be implemented quickly and easily and linked to the CMS. The CMS proved to be a perfect complement to the Pimcore PIM/MDM and DAM applications. The result is an excellent user experience for both site users and editors.

Key Results

Time saved in data maintenance
1 200
Media Assets
Data Objects

Read more Pimcore success stories

Stanley Black & Decker

The French subsidiary of the #1 tooling company in the world, established in 1961, operates through major brands like Stanley, DeWalt, Black & Decker, and Facom for which it created a single point of truth for product data.
PIM/MDM, DAM, Manufacturing


Austrian bike manufacturer Simplon produces customized premium bicycles. What began in 1930 as a specialist bicycle shop is now a best-practice example for the production of innovative high-end bikes.
DXP/CMS, PIM/MDM, Digital Commerce, DAM, Manufacturing


Pollmann is a manufacturer of high-quality metal fittings made out of steel, stainless steel, and aluminum. An essential sales tool is the full-featured product catalog which is automatically created with Web-To-Print.
DXP/CMS, PIM/MDM, Manufacturing

Online assistant increases B2B leads for HVAC manufacturing company

Heatpex is a manufacturer of top quality and innovative ventilation and recuperation systems for family houses as well as top quality installation systems for a wide range of applications in the heating, industrial and house installations.
PIM/MDM, Digital Commerce, DXP/CMS, CDP, Manufacturing

110 000+ businesses trust Pimcore. Discover our 550+ favorite success stories.