Case Study: Digital Relaunch with Pimcore for Bremerhaven University of Applied Sciences

Bremerhaven University of Applied Sciences is a state university founded in 1975. Around 3 000 students from over 40 nations are currently studying in 25 bachelor's and master's degree programs.

Bremerhaven University of Applied Sciences is on a steady expansion course: By 2025, the number of students is expected to grow from the current level of approximately 3 000 to around 3 700. This growth strategy is being driven forward by an expansion of the range of courses on offer and a completely redesigned corporate identity. This is the basis for a new digital start and the relaunch of the website www.hs-bremerhaven.de on a Pimcore basis.

Pimcore Platinum Partner
Customer
  • Hochschule Bremerhaven
Solution Partner
Industry
Products Used
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Customer Key Facts

25
Study Programs
3 000
Students
18
Institutes
Challenge

Structuring complex content effectively for heterogeneous user groups

No matter if study programs, research projects, contact persons, institutes or scientific publications: The challenge in this project was to create a technical solution that enables large amounts of different contents to be structured and managed effectively and meaningfully. In addition, editorial work should be possible for a decentralized team of editors, so that departments or research projects can edit and publish information on their own.
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"I'm excited that with Pimcore we can give our employees a tool that they can use to edit independently."
Prof. Dr. Dr. Alexis Papathanassis, Rector Bremerhaven University of Applied Sciences
Solution

Pimcore as a pillar of a growth strategy

In planning the project, Pimcore quickly proved to be the optimal platform to meet the challenges and requirements. The key factors in this decision were a user-friendly backend and Pimcore's wide-ranging system of roles and rights, which allows around 150 editors to edit only the data objects, assets and pages (documents) that have been approved for them. A CMS construction kit was implemented for the editorial work, which can be filled with content from centrally maintained data objects via drag & drop. All employees thus have the opportunity to contribute to the brand awareness and growth of the university.
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Results

A platform for decentralized CMS maintenance

With Pimcore, the basis for independent and efficient content maintenance was created for Bremerhaven University of Applied Sciences. The well-structured backend allows employees to independently maintain content within the framework of the role and rights model and thus motivates them to work independently on the new website.
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Key Results

980
Documents
1 700
Media Assets
20
Data Objects
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