Case Study: Improving the Digital Distribution of the IG BCE BWS' Advanced Education Schedule with Pimcore
As a subsidiary of the industrial union of the mining, chemicals, and energy industry, the BWS is the leading provider of advanced education for employee representatives of every age within the industry sector. Using the knowledge coming from its parent, the BWS focuses on the interests of the representatives rather than on the company ones.
The Challenge for the IG BCE BWS is to present its large variation of educational schedule to its narrow target group while being detailed, clearly and simple to understand all at once. Using Pimcore allows the IG BCE BWS to have a powerful and simple to use Product Information and Asset Management while presenting the content through large variation of Content Elements within the CMS.
Customer Key Facts
Connect the ERP with an Interface while providing all of the educational program
Being the only competitor in Germany that provides knowledge of an industrial union, the IG BCE BWS educates employee representatives of every age and every special interest. Therefore the main goals of the project can be merged: To represent the complexity of the different educational formats and a large number of events as well as connect the ERP System Navision with the new website environment Pimcore. To summarize the requirements that need to be challenged by polargold: Implementing gateway between Pimcore and Navision, establish PIM as a single source of truth for all product-related information, establish DAM as a single source of truth for all media and documents, provide a CMS with various and easy-to-use Content Elements, provide an efficient booking process using the eCommerce Framework