Case Study: Kaczmarek Electric - Impression #1

Case Study: Efficient Product Data Management for 2 Million Indices

Kaczmarek Electric S.A. has an extensive network of electrotechnical wholesalers and electrical markets throughout Poland.

Kaczmarek Electric S.A. has an extensive network of electrotechnical wholesalers and electrical markets throughout Poland. The company is focused on the energy industry, telecommunications and industrial automation. In addition, its clients also come from the industrial and construction sectors, alongside individual customers. Kaczmarek Electric S.A. is the most rapidly growing company in the electrotechnical industry in Poland.

Logo: Kaczmarek Electric
Logo: Unity Group
Pimcore Gold Partner
  • Kaczmarek Electric
Solution Partner
Products Used
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Customer Key Facts

255 000

One database for a great number of products

The business need that Kaczmarek Electric brought to Unity Group involved product information across systems and databases, as the former wanted to apply consistent, standardized content and product attributes. Considering the large product database - about 2 million - there was a need to implement a system that would enable the simple and efficient management of product data. It was crucial that any new system make it possible for the company to apply its own product descriptions and product classification (ETIM) in a single form to ensure the consistency of data. Integration with external systems was also necessary.

In-depth analysis and close cooperation

The implementation of PIM for Kaczmarek Electric S.A. required a thorough analysis and close cooperation with the client during the creation of the data model, as the product information was extensive and came from many sources. The target data model was developed during the conducted workshops. We applied an extensive classification and ETIM attributes including the possibility of adding new attributes, allowing the classification of products according to different category classes. The application enables integration with external systems, at the same time allowing for it to be developed with a view towards downloading data from the ERP system and making data available to multiple sales channels (B2B, B2C). The project was carried out in an agile methodology to provide a solution that meets customer needs. The agile approach to implementation made it possible for the client to verify the original assumptions from iteration to iteration, thus allowing for changes to the data model.

Efficient product data management in a large scale

Thanks to the solutions we introduced in the architecture of the project, the application provides maximum performance even though there are many products - over 2 000 000. The complete data model that we created considers all customer needs and different data sources. ETIM product classification system allows for easy storage, grouping and attribution creation. The standardization of product data and the possibility to distribute to partners and contractors in many formats further ensures consistent product data.

Key Results

Product attributes
Income in 2021

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