Case Study: B2B store in perfection ‒ noble products and efficient customer journey
Victor Meyer AG is a company of the Markus Hans Group and a competence center for tableware and catering supplies. Its customers include restaurants, hotels, clinics and nursing homes.
The Markus Hans Group needed a powerful e-commerce platform with diverse functions for the Swiss-wide clientele of its subsidiary Victor Meyer AG. This central building block in the entire cross-channel marketing leads to more reach and significantly streamlined processes. The result is a Pimcore-based online store with a continuous customer journey, intuitive UI/UX design and numerous B2B commerce features.