Pimcore for Co-Working Spaces

Workin'up is a young company for digital real estate consulting based in and focused on Hamburg. It does not see itself as a classic broker, but rather as a full-service provider and consultant, especially for office properties and co-working spaces.

For those who operate digital real estate consulting, web presence and data maintenance are particularly important. Available rental properties must always be presented in an up-to-date and descriptive manner. Workin'up relies on the expertise of Intera GmbH from Hanau and the digital experience platform Pimcore.

Pimcore Gold Partner
Customer
  • workin'up GmbH
Solution Partner
Products Used
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Customer Key Facts

1
Locations
4
Employees
Challenge

Digital Experience

In order to be able to implement the requirements of the Hamburg real estate consultants, it quickly became clear that Pimcore was the right solution. In addition to a modern and appealing design, the focus was on an intuitive, as well as simple search and filtering of the various co-working spaces and office spaces. The appealing presentation of the individual objects rounded off the task area. Thus, great attention was paid to asset management, such as the integration of images, videos and 360° images.
"Pimcore was exactly the right choice for us! Powerful, versatile, efficient and easy to use. We are looking forward to further cooperation with Intera."
Jan Petersen von Urff, Founder and CEO
Solution

Data objects in focus

The Intera GmbH development team primarily used the possibilities offered by the creation and management of data objects in Pimcore to accomplish the task. Not only were all properties imported as data objects from the CRM software Propertybase, but characteristics such as city, district, special features and equipment were also created as data objects for searching and filtering in the property finder. This concept ensures future-proof data management, as well as easy editorial processing and high data quality. The filtering of the real estate finder was implemented with Vue.js and REST Controller. In order to guarantee the end customer an easy entry into the real estate search, a simpler search was implemented on the start page workinup.de. Matching search results are then displayed in a map view as well as in a list view.
Results

Real benefits for the company and the consumer

In close cooperation, a website was created that offers real added value to the end customer. In addition, the Pimcore instance of the company workin'up brings a powerful and future-proof DAM. In addition, the clearly arranged backend offers high efficiency in data maintenance. Now, thanks to Pimcore and the extraordinary know-how of Intera GmbH, the website workinup.de presents itself from its best side.

Key Results

Increased Website Traffic
Increased Average Order Value
Increased conversion rate

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