Case Study: Precision meets innovation - Website relaunch for Zestron
Zestron has unrivalled expertise in risk assessment and failure analysis in electronics manufacturing and is recognised as the world leader in precision cleaning of electronic assemblies.
Due to the complexity of their product and service range, the technology experts from Zestron in Ingolstadt were specifically looking for an experienced Pimcore Partner. In addition to a visual leap into the year 2023, the new website needed maximum flexibility, a powerful PIM and functionalities that simplify the shared data maintenance across globally scattered teams as much as possible.
Customer Key Facts
World market leader - soon also in the digital space
Until now, the website lagged far behind the innovative power of the technology leader in precision cleaning. Our mission: to develop a state-of-the-art new website based on Pimcore that presents the wide range of coachings, services, risk assessments and damage analyses in the field of electronics manufacturing in a smart and user-friendly way and makes all relevant information accessible in a structured manner. And in a way in which all nine market versions of the website can be individually maintained, while the product portfolio for all language variants is centrally managed and the effort for multiple maintenances is reduced.
Product data and assets under control thanks to DAM & PIM
Maximum performance, optimum comfort
The predefined components give Zestron staff from the globally distributed teams maximum freedom to design their individual subpages while ensuring that the design of all new content pages fits perfectly with the new website. The up to nine market versions of each individual product, each of which varies greatly from the USA over Europe to Korea, Japan and China, can be centrally managed and individually adapted. Since all important data is maintained directly on the individual product in the Zestron PIM and the display is controlled via the individually set up filters, each market retains its freedom with the smallest possible maintenance effort and constant content quality around the globe.