Case Study: Pimcore eCommerce Solution for Skin Stories Tattoo Care Range
With "Skin Stories", the Beiersdorf Group launched a new product for the first time in 30 years. The Group brings 130 years of experience in skin care and worked with experienced tattoo experts to develop the product. With these products, tattoo lovers should feel good in their skin for a lifetime!
In 2019, the global corporation Beiersdorf launched "Skin Stories", the first system care for the needs of tattooed skin. To promote the new skincare range, we worked with the agency "BOOM" to create the product website for "Skin Stories" in 2019. "Boom" designed the clean look for the presentation of the creams and brought us on board for the technical implementation. In 2020, a store was to be integrated into the existing marketing site.
The result is impressive
After six weeks, the store for "Skin Stories" was up and running. Incoming orders were handled smoothly, whether it was gift sets, daily or sun lotion, everything was shipped quickly. With the help of the Pimcore platform, we created a smooth content commerce. We were able to combine the high-quality presentation and description of products from the existing marketing site with the online store. Thus, the revised website now meets the requirements for store functionalities as well as CMS requirements. Beiersdorf itself is able to create individual landing pages and freely edit existing content, through Pimcore’s inline editing feature.