Automated Catalog Creation for Worldwide Distributor Network
Bermad manufactures and distributes water flow management products. Their solutions enhance and protect water systems in waterworks, irrigation, buildings, mining, and fire protection. To support 13 offices and hundreds of distributors worldwide, Bermad publishes pricelists and product sheets in 5 languages and four different currencies, using the Pimcore platform.
The catalog was manually created by the customer graphics team; each change in product series’ information or entering new product to catalogs was made directly on the in-design software by the graphical designer in 5 languages and four currencies. Back and forth emails and telephone calls between the product managers, translator, technical guys, and graphical designers caused slow catalog production. The multi-languages catalogs caused a problem to keep tracking the translation revisions.
Slow time-to-market- The catalogs were ready only in the middle of the year and weren’t up to date.
Store and arrange products information
Manage the master catalog and its four different translations
Automated PDF publishing of catalogs and product sheets
Translation revision tracking
„The total time of generating the new catalogs with Pimcore
was shortened by 3-4 months, less people worked in the
process, and the total cost was 30% down.“
Global Marketing Manager
By opening a card for each product group and drill down to a single product in Pimcore, we were able to manage a large amount of information that needed 4-5 different tools before.
The total time of generating the new catalogs with Pimcore was shortened by 3-4 months, fewer people worked in the process, and the total cost was 30% down.
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